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Faqs
Your questions answered
We want to ensure you have the information you need to make informed decisions. Take a look at our FAQ section.
Can you do design work?
We do not execute creative work but we can provide strategic recommendations for the design of the OOH ad. We can also put together examples of work for inspiration depending on the OOH format or OOH market.
What is your fee structure?
We primarily use a dynamic pricing model. The volume we do across the nation and globally with our suppliers plus the workflow automation that our suppliers benefit from, allows us to make our money on the supply side.
Why do you rely on data science and modeling for attribution of an OOH campaign?
Our opt-in results rarely hit 100% location sharing. We use data science to predict outcomes with spare mobile data, ensuring statistical significance. Contact our specialists for campaign details.
How long does an RFP take to turnaround?
Depending on the size of the request and inventory availability, we typically respond to an RFP within a week.
Do you own inventory?
We currently plan and buy OOH campaigns but do not own actual inventory. However, we have access to over 99% of the OOH marketplace through our powerful media planning software.
Will I be charged for an RFP?
No! There are no costs to submit an RFP. Once your campaign is approved, contracted, and implemented, we will send your invoice for payment.
How do I measure the results of my campaign?
Our data science team developed patented models linking outdoor media to online activity and visits. With first-party data, we can show sales impact and user influence through detailed attribution reports.
Do you handle production?
Yes! We have an in-house production team that can do production for most static OOH units. We can also handle creating/outsourcing extensions and props and have options for more eco-friendly materials.